Modern Chicks (on love, career & the future)
As we all know, 18-34 women can have very different attitudes, behavior, desires and expectations out of life. While some are moving back home after college, others are becoming CEO's of their own first businesses. While some are loving the dating game, others are loving the "mom track".
Because their life stages and goals can be so different, it's hard to nail down what's on the mind of such a diverse group. Is there anything this group of women can agree upon? More specifically, when it comes to their attitudes toward gender roles, the current hookup culture, marriage and work, do they have anything in common? In order to explore the evolving attitudes of modern chicks' towards these topics, Cosmopolitan magazine partnered with The Intelligence Group to try to learn how shifting trends are shaping this generation.
The research identified four types of women: The "Go-for-it Girls" (the go-getter type), the "Housewife hopefuls" (the traditional type), the "Restless Explorers" (the hopeful/undecisive type) and the "Pleasure Seekers" (the 'life-is-too-short type').
In general (the numbers tell you below), young women today are fiercely independent, focused, determined and empowered, but most importantly, they don't feel like they have to stick to convention (in any area of their life).
The Stats (collected from 1,001 women across the USA):
On Attitudes & Goals:
48% would have children on their own if they weren't married by 35.
76% believe they can lead a very fulfilling life even if they do not have any children.
On Career:
72% expect to have more than three careers in their lifetime.
67% said that women are equally or more likely than men are to run a company.
On Dating:
81% would rather be single forever than be married to a man they know isn't right for them.
92% say women are more in charge of relationships now than in their parents' generation.
On Sex:
75% would not be bothered if they had slept with more people than their mate had.
62% said a lasting relationship can develop even if you sleep with a guy on the first date.
On Technology:
73% said technology has made it easier for them to make the first move on a guy.
On Guys:
84% think it's fine for a man to be a stay-at-home dad.
71% said men today are more willing to let women take control than were men in the past.
Source: Cosmopolitan (October 2007 issue)

0 Comments:
Post a Comment
<< Home